
Ecommerce sitemap template
Collection and subcollection tree · URL pattern for every tier · Footer, utility and policy pages
Preview and use template →Store structures, email flows, fulfilment processes and planning boards for online shops and retailers.
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Collection and subcollection tree · URL pattern for every tier · Footer, utility and policy pages
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Screens with their URLs · Search, basket and payment decisions · Exit points with the reason to fix
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Trigger, waits and order checks · First-time buyer discount split · Flow filters and an SMS step
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Four flows in separate lanes · Triggers, waits and conditional splits · Exits that hand people to the next flow
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Nine entities with key fields · Primary and foreign keys · One-to-many relationships labelled
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Reorder point decision and loop · Purchase order approval and receiving · Worked reorder point table
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Four shelves by height zone · Product facings with counts · Colour key and merchandising rules
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Zones, fixtures and service points · Numbered shopper route · Checks for aisles and sightlines
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Five funnel stages with counts · Step rates and the biggest drop · A fix to test at each step
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Menu items and mega-menu groups · Collection handles with rules · Filter and tag conventions
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Ten-week gantt by workstream · Channel plan before, during and after · Go-live checks and sale-week rota
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Four swimlanes with handoffs · Out-of-stock branch · Tracking sync back to the customer
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Customer, order system and store lanes · Item-not-found and not-collected branches · Collection checks at the desk
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Four phases with their steps · Owners and timings per phase · Receiving check and shipment log
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Storefront hub and eight systems · Data carried by each connection · An owner for every tool
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Six stages from discover to repurchase · Touchpoints and an emotion curve · Pain points paired with ideas
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Filled SWOT for a DTC brand · Helpful and harmful axes · Four actions from paired factors
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