Ecommerce / Free editable template

Ecommerce sitemap template

An ecommerce sitemap shows every page a shop needs and how the pages nest, so navigation, URLs and content plans agree before anyone builds the theme. This example maps an outdoor clothing store from the home page through collections and subcollections to product pages, with help, journal, account and policy pages placed where shoppers expect them.

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No account needed · Opens as your own editable page

Preview the ecommerce sitemap

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Ecommerce sitemap example showing collection and subcollection tree, url pattern for every tier, footer, utility and policy pages
Everything in this example is editable. Replace the labels, move the shapes and adapt the layout to your work.

How to use this template

  1. List what you actually sell

    Start from your product catalogue, not a competitor's menu. Group products the way shoppers look for them, by audience, type or use, because those groups become your collections and the pages people land on from search.

  2. Keep each product at one URL

    Link a product from every collection it belongs to instead of duplicating it. One product URL keeps reviews, stock and search signals in one place and stops the same item competing with itself.

  3. Give every utility page a home

    Add the cart, search, policy pages and 404 page to the footer tier. They rarely appear in the main menu, but missing policy pages can hold up a launch, and some payment providers ask to see them.

Questions about this template

Can I change the URL patterns to match my platform?

Yes. Edit the URL pattern shown for each tier so it matches how your shop platform formats collection and product paths.

Do I need an account to use it?

No. Open the template and edit it in your browser. Your work saves on this device. An account is optional if you want to sync your workspace.

Can I export the finished diagram?

Yes. Use Export in the editor to save a PNG, SVG or PDF, or download an editable .epicdraw backup.

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