Healthcare / Free editable template

Healthcare TOWS strategy matrix template

A TOWS matrix takes a SWOT analysis one step further by turning it into strategies. This example lists a community health service's strengths, weaknesses, opportunities and threats around the edges, then fills the four cells with strategies that use strengths to seize opportunities, fix weaknesses, counter threats and limit risk.

This is a planning example for process improvement, not clinical guidance. Follow your organisation's policies and clinical protocols.

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Healthcare TOWS strategy matrix example showing strengths, weaknesses, opportunities and threats, four sets of strategies, an example community health service
Everything in this example is editable. Replace the labels, move the shapes and adapt the layout to your work.

How to use this template

  1. List the four factors

    Write your service's main strengths and weaknesses, and the opportunities and threats around it. Keep each list short.

  2. Pair them up

    For each cell, combine one side with the other: how can a strength take an opportunity, or an opportunity fix a weakness?

  3. Choose and own

    Pick the strategies you will act on, give each an owner and date, and add them to your plan.

Questions about this template

How do I fill in the four strategy boxes?

Pair items from the outer boxes: use strengths to take opportunities, fix weaknesses with opportunities, use strengths against threats and limit weaknesses that threats would expose.

Do I need an account to use it?

No. Open the template and edit it in your browser. Your work saves on this device. An account is optional if you want to sync your workspace.

Can I export the finished diagram?

Yes. Use Export in the editor to save a PNG, SVG or PDF, or download an editable .epicdraw backup.

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